Dudurudh

Every now and again, Apple likes to shake up an industry. What makes Apple special is that it's not just one industry that they've changed forever. Apart from the Macs changing the way ordinary people interacted with computers, the iPod changed the way people listened to music, iTunes changed the way people bought and sold music, the iPhone changed how people viewed and used mobile phones and the iPad brought a major shift in the capabilities of a "Post-PC" computing device. With every launch Apple did what they did best- what they, in the immortal words of Steve Jobs, had set out to do- Put a dent in the universe. Recent developments in the world of technology have made that more difficult. Apple's competitors in the smart phone market have adopted aggressive marketing ploys to wrest control of the market space from Apple. To a large extent, they've been successful too. Apple, historically, has valued user experience above all else. The competition looks at t...

Every now and again, Apple likes to shake up an industry. What makes Apple special is that it's not just one industry that they've changed forever. Apart from the Macs changing the way ordinary people interacted with computers, the iPod changed the way people listened to music, iTunes changed the way people bought and sold music, the iPhone changed how people viewed and used mobile phones and the iPad brought a major shift in the capabilities of a "Post-PC" computing device. With every launch Apple did what they did best- what they, in the immortal words of Steve Jobs, had set out to do- Put a dent in the universe. Recent developments in the world of technology have made that more difficult. Apple's competitors in the smart phone market have adopted aggressive marketing ploys to wrest control of the market space from Apple. To a large extent, they've been successful too. Apple, historically, has valued user experience above all else. The competition lo...

Late in the evening on a October day last year, I remember sitting down to watch the evening news. Apple had just won a huge legal battle against Samsung worth about a Billion dollars, launched their latest iPhone ( iPhone 5 ) and launched a mini tablet for the first time,  iPad mini. Raking in profits as usual, for any normal organization, those would've been good times.  But apple had come under severe criticism. Their share prices had dropped considerably since the 700$ peak it had reached in September of that year. For an apple fan ,watching this unfold was quite hard. Apple seemed to be making the same mistakes it had made when it almost went bankrupt a little over a decade earlier when it tried to beat Microsoft in volumes. Only this time, apple was trying to outsell samsung.  But Samsung played it smartly. Pulling apple down to its level and beating them there, giving out a sign of  superiority. The problem can't be found in the balance sheets. The solution wo...

Late in the evening on a October day last year, I remember sitting down to watch the evening news. Apple had just won a huge legal battle against Samsung worth about a Billion dollars, launched their latest iPhone ( iPhone 5 ) and launched a mini tablet for the first time,  iPad mini. Raking in profits as usual, for any normal organization, those would've been good times.  But apple had come under severe criticism. Their share prices had dropped considerably since the 700$ peak it had reached in September of that year. For an apple fan ,watching this unfold was quite hard. Apple seemed to be making the same mistakes it had made when it almost went bankrupt a little over a decade earlier when it tried to beat Microsoft in volumes. Only this time, apple was trying to outsell samsung.  But Samsung played it smartly. Pulling apple down to its level and beating them there, giving out a sign of  superiority. The problem can't be found in the balance sheets. The soluti...